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Our Story

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Ethnomet's name blends "ethnography" with the meeting of cultures — because understanding how people actually live with illness, distance, and access is the starting point for any healthcare AI meant to help them. That AI-first belief is built into our brand itself: the star at the center of the Ethnomet logo represents AI as the catalyst that makes healthcare truly accessible. We build using design thinking: empathy first, listening before building, and co-designing with the patients and communities who are the real experts in their own lives.

Co-founders Garnette Weber and Mike Amanyi first worked together on research software at sister company itracks. A shared concern for the state of global healthcare accessibility led them to found Ethnomet. Today, the company serves customers in both Canada and Nigeria.

That global outlook runs through the whole team. Ethnomet's team and stakeholders come from multiple countries and communities around the world, each bringing a different lens on healthcare access — input that directly shapes how the platform is built and how it serves the people who use it.

The Problem

Over half the world's population lacks access to basic healthcare.
Ethnomet exists to close that gap — one trusted, co-designed system at a time. 

Meet The Team

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Garnette Weber
CEO

 Garnette began her career treating patients in hospitals and physiotherapy clinics across the US and Canada. She went on to co-found itracks, a global online qualitative research company, before founding Ethnomet. She holds an EMBA from Quantic School of Business and Technology, where she connected with several of Ethnomet's advisory board members. 

Mike Amanyi
CPO

Mike previously served as Director of Products at itracks Canada, and before that as Head of MTN IS Innovation Hub and CEO of Sawtel Technologies.  He holds an MBA from LAUTECH, executive education from MIT, Kellogg School of Management, and the Wharton School, and is PMP and CGEIT certified. 

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Leon Bourner
Director of Sales & Marketing

Jags Kaur
Product Operations & QA

Sean Gifford
Head Software Architect

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Shelia Marie Alcid
Head Finance (fractional)

Rachel Gorman
Marketing & Communications Specialist

Moses Attu
Health Analyst

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